CEO Marketing Resources: Free Guides, Playbooks, and Whitepapers
Learn what marketing metrics matter most and what marketing plays work best.
The SCALE Framework
An operating architecture for AI-first marketing modernization that protects brand trust while compounding competitive advantages.
AI Modernization Jumpstart
A Chief Marketing Officer-led, fixed-scope engagement to tell you exactly how to optimize marketing using AI, and get your first AI workflow off the ground in two weeks.
AI Use Policy Template
This CEO-level policy template is designed to cover all your bases, so your team can use AI vigorously while limiting risk to the company.
CEO’s Guide to Marketing ROI
In this CEO Marketing resource learn the three marketing metrics that matter most to your bottom line.
SaaS Marketing Playbook
Twelve key marketing plays ambitious tech leaders can make to fuel pipeline, boost retention, and dramatically increase ARR.
Marketing ROI Calculator
Calculate the marketing metrics that matter most to CEOs in 60 seconds: CLV, CAC, and the Golden Smarketing Ratio.
Avoiding AI Pitfalls in Financial Services
CEO Marketing resource: Learn how to use the rapidly changing AI landscape to build authenticity.
Let’s go
If you need marketing leadership to protect significant investments, maximize every marketing dollar, eliminate wasted effort, and ensure strategic goals translate into daily activities that consistently drive measurable revenue growth, we should talk.